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Our story

Built from frustration.
Grown through trust.

MarketDeals was not born from a pitch deck. It was born from three months of wasted time, dead-end listings, and conversations that never led anywhere. Diego Cosmo built the system he needed — and found out everyone else needed it too.

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Diego Cosmo, Founder

From the founder

"Three months. Six platforms. Hundreds of messages to sellers who either never replied, weren't serious, or wanted prices that made no sense. When I finally closed a deal, I wasn't happy — I was just relieved it was over. Every friend I had in resale, equipment, property — they all said the same thing. Time was being destroyed. Nobody was fixing it. So I started fixing it myself, one deal at a time. Now we do it at scale."
Diego CosmoFounder & CEO · MarketDeals

How we got here

A company built one deal at a time.

2024
The frustration

Diego Cosmo was trying to source a specialty vehicle for his business. Three months. Six platforms. Hundreds of messages to sellers who either didn't exist, weren't serious, or were asking 40% over market. He knew he wasn't alone — his friends in auto resale, equipment procurement, and property acquisition all described the same experience: too much noise, too many dead ends, and time destroyed with conversations that went nowhere.

Mid 2024
The realization

It wasn't just a sourcing problem. It was a trust problem. Platforms let anyone list anything. No one qualified the seller. No one confirmed the price was real. No one checked if the buyer was serious. Everyone was wasting everyone's time — and no one was fixing it. Diego called Rafael, Claire, and Marcus. Four operators who had each lived this problem from different angles.

Late 2024
The first system

The four co-founders started manually sourcing and qualifying deals for a tight circle of trusted buyers and dealers. Within 90 days, they had closed 60+ deals. Dealers were getting real buyers. Buyers were finding real deals close to them. The system worked — it just needed to scale.

Early 2025
Seed round & build

With seed backing from Cosmo Angels, the team spent 3 months building the platform: the grading model, the qualification workflow, the buyer app. Every design decision came from real experience on both sides of the table.

Mid 2025
Expanding the specialisms

Before the full launch, we opened specialist desks for marine, real estate, heavy equipment, luxury goods, and resale. Each vertical got its own analyst team and scoring model. Every deal passed through the same qualification standard regardless of category.

2026
Launch & growing

MarketDeals launched publicly in 2026. Thousands of qualified deals processed in the first months. Dealers doubling their close rate. Buyers finding opportunities that were invisible before. Every deal reviewed by a human. That will not change.

The people who built it

Four operators. One obsession.

Each co-founder had lived the problem from a different seat. Buyer. Builder. Operator. Market maker. Together they designed a system that works for all of them.

Diego Cosmo
Diego CosmoCEO & Co-founder📍 Miami, FL

Former fleet buyer and acquisition operator. Built the first version of MarketDeals after losing 3 months to a single deal that should have taken 3 days. Obsessed with qualified intent and market signal clarity.

Rafael Torres
Rafael TorresCTO & Co-founder📍 Austin, TX

Previously built real-time data pipelines at a logistics SaaS. Joined Diego after failing to buy a used excavator cleanly — it took 6 weeks and the seller disappeared twice. Designed every layer of the platform from the ground up.

Claire Sato
Claire SatoCOO & Co-founder📍 Chicago, IL

Spent 8 years in operations at a mid-market property acquisition firm. Knows every way a deal can fall apart after first contact. Runs the specialist desk system, qualification workflows, and the seller ops team.

Marcus Vance
Marcus VanceHead of Markets & Co-founder📍 Detroit, MI

15 years clearing fleet auctions and brokering specialty vehicles. The first specialist Diego trusted to grade a deal. Helped design the A/B/C grading model that every vertical now runs on. Knows a margin opportunity in 5 minutes flat.

What we stand for

Simple principles. Hard to fake.

🎯
Quality over quantity

We will never trade deal quality for deal volume. Every listing you see has passed a human review.

🤝
Operators first

Our team are former dealers, fleet buyers, and acquisition managers. We know both sides of the table.

📍
Location is intent

A deal 300km away is not a deal for most people. Distance is always the first filter.

Speed closes deals

In specialist markets, timing is margin. We move fast without cutting corners.

Backed by

Investors who get it.

CA
Cosmo Angels

An investment firm focused on high-promising companies, social projects, and ideas worth investing in — with a specific specialization in emerging technology and market-shaping sectors.

Want to be part of this?

We are looking for operators who think clearly, move quickly, and care deeply about quality. If that is you, we want to talk.

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